Advertising Techniques: grabertising, logojets, human hoardings etc.
Town Crier Aim: discuss and identify different advertising techniques. Vocabulary : intermediate and higher. Procedure : students read a text on advertising (provided) and identify the different techniques (Pictures of techniques provided) Sample Techniques: human hoardings, placement, logojets, town criers, etc. Materials: You can download all the materials by clicking HERE These are the materials you will need: Images of different advertising techniques. You can use your own or use the ones I propose (download provided Power Point) Text on advertising techniques. Option 1. You can use the text on page 132, unit 10, of the textbook English for Communications (MacMillan). Text title: Ubiquitous Advertising. Option 2. You can use the Wikipedia entry for Advertising and use the section Adverting techniques. I have copied and pasted that section in a document . You can download it from the provided link. You may have to adapt it to the level of your s...